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Abdellah Boussount

Full Stack WordPress Developer
Abdellah Boussount
Full Stack WordPress Developer
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About Me

Full-Stack WordPress Developer based in Morocco, specializing in custom themes, WooCommerce, performance optimization, and API integrations. I build secure, SEO-ready websites that are easy to maintain and support measurable business goals.

My workflow combines Git-based version control, documented code, responsive implementation from Figma or other mockups, browser and device testing, and careful QA. I use AI-assisted tools where they improve speed, while reviewing and testing every change before delivery.
  • Email: hello@updulla.me
  • Phone / WhatsApp: +212708832292
  • Available for: Remote full-time, contract, or freelance work; available immediately

My Services

Custom Theme Architecture

I build high-performance, lightweight WordPress themes from the ground up. I specialize in Gutenberg Full Site Editing (FSE) and Custom Block Development, ensuring your site is scalable, secure, and entirely free from bloated page builders.

Bespoke Plugin & Logic Development

I develop custom WordPress plugins to solve unique business challenges. Following WordPress Codex standards, I write clean, secure, and well-documented PHP code to extend functionality without compromising site stability or performance.

Headless WordPress & Decoupled Solutions

For projects requiring extreme speed and security, I develop Headless WordPress architectures. By using WordPress as a robust backend via the REST API and modern frontend frameworks like React or Next.js, I deliver ultra-fast, app-like web experiences.

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Advanced WooCommerce Engineering

I create scalable e-commerce ecosystems that drive revenue. Beyond standard setups, I specialize in custom product workflows, complex checkout integrations, and payment gateway optimizations tailored for high-volume stores.

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Enterprise API & System Integrations

I specialize in synchronizing WordPress with the tools you already use. From CRMs (Salesforce, HubSpot) to ERPs and custom SaaS platforms, I build seamless integrations using the WordPress REST API to automate your business data.

AI-Powered Solutions
I help businesses integrate AI into their WordPress ecosystems. Whether it's custom prompt engineering for content workflows or integrating LLMs into your WooCommerce store, I make your website smarter and more automated
Managed Technical Support & Maintenance

I provide senior-level site management including Security Hardening, regular updates, and version control via Git. I act as your technical partner to ensure your WordPress environment remains bug-free and fully optimized 24/7.

Accessibility (WCAG) & Technical SEO

I ensure your website is inclusive and visible. I build with Web Accessibility (WCAG 2.1) standards in mind, ensuring a seamless experience for all users while building a technical SEO structure that search engines love.

Performance Engineering & Core Web Vitals

I don’t just optimize; I re-engineer sites for speed. My focus is on achieving 90+ PageSpeed scores and passing Core Web Vitals through database optimization, object caching, and advanced asset management.

Technical Toolbox
  • Development Stack: PHP • JavaScript (ES6+) • jQuery • AJAX • SQL
  • WordPress Ecosystem: Custom Themes • Plugins • Gutenberg • WooCommerce • REST API • WP-CLI
  • Frontend Tools: HTML5 • CSS3/Sass • Bootstrap • Tailwind CSS • Vite
  • Workflow & DevOps: Git • GitHub • Composer • Docker • LocalWP
  • Performance & Debugging: Lighthouse • Core Web Vitals • Query Monitor • Xdebug
  • Testing & QA: Responsive testing • Cross-browser checks • Accessibility • Technical SEO
  • Delivery: Documentation • Code review • Staging • Deployment
  • AI-Assisted Tools: Cursor • Claude • ChatGPT • GitHub Copilot

Testimonials

Pixel-perfect execution. He turned our complex Figma designs into a lightweight custom WordPress theme, with clean code and no unnecessary plugins.
Marc Dupont
Reliable and highly skilled. Abdellah solved complex API issues that other developers could not fix. He is now our go-to partner for WordPress work.
Amina Mansour
An expert WooCommerce developer. He built a custom checkout flow that doubled our conversion rate.
Sarah Miller
Abdellah transformed our slow site into a much faster experience. Core Web Vitals improved substantially, and the site became easier to maintain.
James Wilson

Personal Skills

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AI-Assisted Development
Team Collaboration with Git
Raspberry Pi Projects
Analytical Problem Solving

Resume

Experience
Founder and Lead Developer
06/2025 - Present
Founder and Lead Developer
E-commerce and SaaS Ventures
  • Print-on-Demand Store: Launched and scaled a fully automated POD store using WooCommerce and WordPress REST API.
  • Full-Stack Execution: Handled everything from UI/UX design and custom theme development to payment gateway integration and server optimization.
  • Growth & Marketing: Integrated advanced marketing tools (Meta Pixel, Google Analytics 4) and optimized the store for a 15% increase in conversion rates through A/B testing.
  • Automation: Built custom scripts to automate order fulfillment, reducing manual work by 80%
Full-Stack WordPress Developer
08/2024 - 04/2025
Full-Stack WordPress Developer
Bright Leads Media - Full Time
  • Engineered high-performance lead generation platforms and custom WordPress solutions.
  • Optimized conversion paths (CRO) by developing custom themes and integrating advanced analytics.
  • Reduced page load times by 40% through advanced caching and clean-code practices, directly increasing lead quality for global clients.
Front-End Developer & E-commerce Expert
04/2023 - 07/2024
Front-End Developer & E-commerce Expert
Fiverr - Freelance
  • Architected 50+ custom e-commerce stores using WooCommerce and Shopify.
  • Focused on 'Design-to-Code' precision, transforming Figma layouts into responsive, SEO-friendly themes.
  • Specialized in custom plugin configurations and API integrations for automated shipping and payment workflows.
Web & Graphic Designer
11/2022 - 02/2023
Web & Graphic Designer
Mostaql - Freelance
  • Bridged the gap between design and development by creating intuitive UI/UX layouts.
  • Leveraged graphic design expertise to build visually stunning social media assets and digital branding.
  • This dual expertise allows me to build websites that aren't just functional, but aesthetically superior.
EDUCATION
09/2015 - 06/2020
Bachelor's Degree in Mathematics and Computer Science
Ouarzazate, Morocco
Polydisciplinary Faculty of Ouarzazate, Ibn Zohr University
09/2012 - 06/2015
Biology and Geosciences Baccalaureate
Tiznit, Morocco
Al Wahda High School
Technical Showcases
10/2025
WooCommerce One-Click COD Ordering System
WordPress Plugin
Built for the Moroccan e-commerce market, this plugin replaces the standard multi-step cart flow with a focused cash-on-delivery order form, reducing checkout friction.
09/2025
Automated Affiliate Review Generator
WordPress Plugin
Generates a structured, SEO-ready affiliate product review and featured image from a product name and affiliate link, with a review step before publication.
08/2025
WooCommerce MAD Currency Symbol Changer
WordPress Plugin
Changes WooCommerce's default Moroccan dirham symbol from “د.م.” to the locally familiar “dh” abbreviation.
05/2020
SOPHIE | Intelligent Personal Assistant
Final Year Project
Designed and developed a Raspberry Pi personal assistant using Python and natural-language processing for voice recognition and task automation.
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2017
Moroccan Cyber Security Camp
ENSIAS, Rabat
Participated in a CTF challenge covering web exploitation, cryptography, and network security, and attended sessions on ethical hacking, penetration testing, and secure development practices.

Additional Skills

Language Skills
  • Amazigh
    100%
  • Arabic
    100%
  • English
    80%
  • French
    60%
  • German
    55%
Knowledge
  • Headless WordPress & Decoupled Architecture
  • Full-Site Editing (FSE) & Block-Based Themes
  • Custom Gutenberg Blocks (React.js)
  • Performance & Core Web Vitals (Advanced Level)
  • API-First Approach & Integrations
  • Web Security & Hardening
  • Modern Development Workflow (DevOps for WP)
Online Certificates
Work 1
Work 2
Work 3
Work 4
Work 5
Work 6

Get in Touch

  • Location: Morocco (remote)
  • Email: hello@updulla.me
  • Phone / WhatsApp: +212708832292
  • Availability: Immediately
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